Sports Analytics Careers: Your Guide to Breaking into the Industry

Sports Analytics Careers: Your Guide to Breaking into the Industry

By Michael Harrison

January 22, 2025 at 08:24 PM

Sports analytics careers are experiencing rapid growth, with the global market projected to expand at a 31.2% CAGR from 2019 to 2025, up from $775 million in 2018.

Sports analyst reviewing data graphs

Sports analyst reviewing data graphs

Success Stories in Sports Analytics

Jordan Sperber's Path:

  • Started The Hoop Vision blog in high school after reading Moneyball
  • Connected with Division I basketball coaches while in college
  • Worked as graduate assistant at University of Nevada
  • Became video coordinator for New Mexico State basketball
  • Launched Hoop Vision LLC full-time in 2018

Sam Gregory's Journey:

  • Began with freelance writing opportunities
  • Built relationships with team performance analysts
  • Secured positions at Opta and Perform Group
  • Key advice: Publish work consistently and learn from feedback

Breaking Into Sports Analytics

Entry-Level Opportunities:

  • Sports management roles
  • Media outlets (ESPN, Sports Illustrated)
  • Professional sports teams and leagues
  • Analytics service providers

Educational Requirements:

  1. Bachelor's degree options:

    • Sports analytics degree
    • Sports management degree with analytics concentration
    • Major with sports analytics minor
  2. Master's degree in sports analytics (recommended for management positions)

Core coursework typically includes:

  • Statistics
  • Mathematics
  • Computer programming
  • Sports management
  • Business fundamentals

Getting Started:

  • Secure internships through college career services
  • Build a portfolio of analytical work
  • Network within the sports industry
  • Join professional sports analytics communities
  • Maintain active engagement with sports data projects

The sports analytics field demands both technical expertise and industry knowledge. Success often comes from combining formal education with practical experience and maintaining connections within the sports community.

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