The Nevada Gaming Control Board (NGCB) has granted preliminary approval for C&C 4455 to manage daily operations at Virgin Hotels Las Vegas, amid an ongoing worker strike.

C&C 4455, led by current hotel president Cliff Atkinson as CEO and Chad Konrad as CFO, aims to revitalize the struggling property's operations. The management change still requires final approval from the Nevada Gaming Commission.

Previously managed by Mohegan Gaming & Entertainment, the property has faced significant challenges since reopening. The new management plans to:

• Increase marketing to local players and visitors
• Add more entertainment and amenities
• Expand customer loyalty programs

Meanwhile, Culinary Union Local 226 workers continue their strike that began November 15. The union seeks salary increases and improved benefits, similar to recent agreements at other Las Vegas properties. Union Secretary-Treasury Ted Papageorge stated that Virgin Hotels Las Vegas remains "the final remaining company" without a fair contract settlement.

The property, owned by Juniper Capital Management and Richard Branson's Virgin Group, faces criticism from union members for ownership's absence at the NGCB meeting. Virgin Hotels Las Vegas claims the Culinary Union is bargaining in bad faith and hasn't seriously considered their economic proposals or presented their latest offer to members for voting.

The final decision on the management change awaits Nevada Gaming Commission approval.

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