Aristocrat Interactive Expands Ontario Presence as Betiton Launches with White-Label Solution
Aristocrat Interactive has expanded its presence in Ontario's regulated iGaming market through the launch of Betiton, which becomes the latest operator to use Aristocrat's iGaming White-Label solution. This marks Betiton's fourth market entry using the Aristocrat platform.
Screenshot of Betiton Casino homepage
Betiton joins MagicRed Casino as the second regulated digital casino brand in Ontario utilizing Aristocrat Interactive's white-label solution. Jonathan Chilton, Managing Director of Aristocrat Interactive iGaming White-Label, emphasized their commitment to supporting operators in regulated markets.
Ontario's iGaming market currently features 50 licensed operators and 82 gaming websites, with 72 focused on casino gaming. Recent market performance data from iGaming Ontario reveals casino dominance, accounting for 86% ($16 billion) of total wagers and 75% ($553 million) of gaming revenue in Q2 2024-25.
Aristocrat Interactive, formed in 2024 through the merger of Anaxi and NeoGames businesses, provides comprehensive solutions including:
- Platform support
- Risk management
- Customer support and retention
- Responsible gaming features
- Exclusive content from Roxor Gaming
- Additional content from Wizard Games and Aristocrat Interactive
The platform offers exclusive content through Roxor Gaming, one of Aristocrat Interactive's in-house gaming studios, with plans to integrate additional content from Wizard Games and Aristocrat Interactive for Betiton in the future.